A brand's products deserve a space that performs as hard as they do.
Cooler Master needed a permanent showroom at their US headquarters that matched the precision of their products. AMG designed and built it — a custom brand environment in City of Industry, California that showcases the full Cooler Master ecosystem in a flagship-quality space.
Designed to Showcase the Full Cooler Master Ecosystem
- Showroom spatial design and visitor flow planning
- Custom product walls and display systems
- Lighting designed around the hardware
- Large-format branded graphics
- Brand-consistent finishes end to end
- Full project management and on-site installation
A Permanent Brand Statement, Built to Stay
Cooler Master's US headquarters now has a brand showroom built to the same standard as their flagship trade show presence — permanent, polished, and built to stay. Visitors walk in, understand the brand in seconds, and engage with the products on display.
Does AMG build showrooms?
Yes. AMG designs and builds permanent showrooms and brand environments, including the Cooler Master HQ showroom in City of Industry, CA. Showrooms are a growing part of what we do alongside trade show exhibits and events.
What is a permanent brand showroom?
A permanent brand showroom is a fixed installation at a company's headquarters or retail location designed to showcase products, tell the brand story, and create an immersive visitor experience. Built to last for years, not days.
Where is the Cooler Master showroom located?
Cooler Master's US headquarters in City of Industry, California.
How many showrooms has AMG featured on the website?
The Cooler Master showroom is the third showroom featured on the AMG website. AMG builds custom exhibits, events, and showrooms.
What services does AMG offer for showroom projects?
AMG provides showroom spatial design, custom display and fixture fabrication, lighting integration, graphics installation, and full build management for permanent brand environments.
What types of projects does AMG build?
AMG builds custom trade show exhibits, trade show events, permanent showrooms, and brand environments for companies across the US and internationally.
Ready to build something like this?
Ready to Make Your Mark?
Tell us your show, your brand, and what winning looks like. We will take it from there.